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August 9, 2013 By Becky Mansfield 25 Comments

How to write a sponsored blog post

You may be wondering how to write a sponsored blog post on your blog, I am sharing tips for writing a great sponsored post today.  I am going to share some tips to help keep you write a great sponsored post, and how to keep your sponsors coming back time and time again.

how to write a sponsored post

There are several companies that will pay you to share their content.  If you sign up with a company, like Izea, they will have other companies contact them and then they will contact you to write a post.  This is, by far, my best means of income.  You can make between $5 and $800 per post!  

Another great one (that even new or smaller bloggers can use) is Sverve.  You will click on Campaigns.

The sponsors are trusting you to put your best foot forward, and if you want to get sponsored posts again, you need to do this.  Make it your best work!

They no longer find the need to pay for ads on the TV when they have you, a blogger, that is able to reach so many people through your page.

Here are my tips:

1- Find a way to make it work.  I recently was asked to do a post about tires.  My blog is mostly about raising kids and keeping the home running smoothly, so I spun this post to make it about being prepared for a flat tire when you have kids with you.  You can see the post here: Flat Tire with Kids in the Car 

1- Keep it natural
Try not to make it seem too much like you are selling a product to them.   I will write a normal post and just throw in the product information, as naturally as possible.  I don’t want it sound like  a commercial.

2- Keep it similar in style to your other posts
Example: If I am sharing a recipe, I try to make it as normal as possible. Yes, these ingredients are great & you should try this product that I am including in this recipe.  

3- Don’t take too long to publish it
The companies want you to do this as quickly and efficiently as possible.  Get it done before or on the date that it is due.

4- Try to do your very best work
Make it great and they will call you again and again.  I now have certain people that will contact me personally to write a post for various companies.

5- Add great pictures that are pin-worthy
I usually go back in and add a great pin-worthy picture.   Also- you maybe have to go back in to set a featured image so that the image shows up by your excerpt on your home page.

6- Share, share & share again.  The more people that read your sponsored posts, the more likely you are to have the sponsors come back again to as you to do more work.

This is a great way to monetize your blog, so give it the effort that it deserves.

One last thing- I am often asked: “What if you don’t agree with the product?”  My answer: Kindly decline, but tell them that you would be happy to help them in the future.

I hope that this helps you understand how to write a sponsored post for your blog! Good luck!

 

Filed Under: Monetization, Sponsored Posts

Reader Interactions

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Comments

  1. OurFamilyWorld says

    September 12, 2013 at 11:59 am

    These are great tips! I think the best one is to make it natural. Don’t try to write something that doesn’t even remotely fit your style. Anything can be spun into something unique to you!

    Reply
  2. Katherine says

    September 12, 2013 at 12:32 pm

    These are really great tips, thanks for sharing! Pinning this one 🙂

    Reply
  3. Erin L says

    September 12, 2013 at 12:36 pm

    great tips, thanks!

    Reply
  4. Mica says

    September 12, 2013 at 12:42 pm

    Love these tips! Great resource for a newbie!
    Love from blogger resources on fb!

    Reply
  5. Carla says

    September 12, 2013 at 1:10 pm

    Great tips! Book marking this!

    Reply
  6. Amanda Rodriguez says

    September 12, 2013 at 1:56 pm

    Thanks for the great tips! My favorite was being ok with politely declining if it’s just not a fit for you.

    Reply
    • Becky says

      September 12, 2013 at 1:57 pm

      yes, I’ve had to do that several times and I know that Danielle & Paula have, as well. 🙂
      ~ Becky

      Reply
  7. Beth says

    September 12, 2013 at 6:09 pm

    Great tips! I think sponsored blog posts, when done correctly, can be a great way to add new content to your website.

    Reply
  8. Karen Goodman says

    October 2, 2013 at 2:14 pm

    Thanks for suggestion Sverve. I’m trying it out. Though it looks like you might need to spend a lot of time there getting recommended in order to get up scores high enough. I’d rather spend my time outside of the site, influencing people already in my networks.

    Reply
  9. Dima Al Mahsiri says

    December 11, 2013 at 1:39 pm

    Thanks for sharing these helpful tips.
    I was looking for an extra way to monetize my blog, but I found that beauty niche has only few opportunities, can you help me in that, please ?

    Reply
    • Becky says

      December 11, 2013 at 2:38 pm

      I just signed up for Linqia which is a paid per campaign or clicks (here’s the link: https://app.linqia.com/r/e0p7t6cs ) and then there is Influencer VoxBox – those are normally beauty ones where you review products. Are you on Sverve? Here’s that link: http://www.sverve.com/dashboard/7041 they will have beauty ones occasionally. OH- and CleverGirls – they have MOSTLY beauty ones. HOpe that helped!

      Reply
  10. domain says

    August 15, 2014 at 2:39 am

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  12. Selina@CreativeJuicesDecor says

    August 24, 2014 at 10:34 am

    I recently have been approached for some sponsored posts – I agree, by far the best way to earn $ blogging….I just hope they keep using me 🙂 I think that’s the trick! Thanks for the article.

    Reply
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  14. Joanne says

    December 1, 2014 at 10:10 pm

    Becky, after reading so many of your posts (and Paula’s too). I just want to Thank you both for all of your hard work in your how-to blogging posts. I feel so lucky to have stumbled on to your site(s) because I am learning so much. I love that you link us readers right back to a sample post so we can see exactly how the pro’s do it. Thank you!!

    Reply
    • Becky says

      December 3, 2014 at 2:15 pm

      You are so welcome!

      Reply
  15. Erik Emanuelli says

    January 12, 2015 at 9:26 am

    Hello Becky,
    you shared some great information here!

    I have positive experiences with sponsored posts since 2-3 years already.
    I make sure to accept assignements of relevant products or services within my niche, and I always try to write interesting content for my readers.

    I’ve just crafted and published an article about generating income with sponsored posts, mentioning 3 useful sites you can use (one of them branded new).

    You may want to check it out.
    Thank you, have a great week!

    Reply
  16. RuthWilbanks says

    February 19, 2015 at 1:37 am

    Hello There. I found your blog the usage of msn. This is a really neatly written article. I’ll make sure to bookmark it and come back to learn extra of your helpful information. Thanks for the post. I will certainly return.

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    February 27, 2015 at 5:45 pm

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  18. Cesiah says

    March 21, 2015 at 6:04 pm

    Thank you for your very informative post. I just started blogging and this will be a great help to me.

    Thanks

    Reply
  19. Della says

    April 27, 2015 at 1:59 pm

    Awesome advice! I can’t wait to use it and see how my blog flourishes!

    Reply
  20. Intranet Software says

    December 21, 2015 at 3:20 pm

    Before publishing your sponsor post, it is better to know how much your sponsored posts are actually worth.

    Reply
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